Crafting the visual comms for Variety The Children’s Charity.
Using various handmade objects and collaborating with photographers, artists and illustrators to create a distinctive visual language.
Credits:
Agency: United Minds
Client: Variety Australia
Creative Director: Jeff Mimery
Design: Jeff Mimery
Marketing Manager: Grace Proust
Marketing Executive: Lucy Rae
Cover & Infographics Photography: Ian Chan
Kids Photography: Alexandrena Parker
Paper Artist: Benja Harney
Head of Marketing: Alexandra Muirhead
Illustrator: Serena Geddes